What Virlya does
Virlya prepares your social media content from idea to publication. You say what you want to promote, review the drafts and approve them. Here is what happens in between.
From idea to published
Reads your logo, colours and company description from your website, so you never explain your brand twice.
- Company and audience description
- Brand logo and colours
- Tone of voice and words to avoid
Looks at your company, competitors and industry, proposes a strategy and only then the posts.
- Research of company, competitors and industry
- Campaign strategy and post plan
- Plan as a PDF from the Growth plan
Finished posts and carousels with copy and visual in the right format for each network.
- Posts with visuals
- Multi-slide carousels
- Quick post outside a campaign
Turns an ordinary product photo into a scene. Always check packaging details.
- Your own product photos
- Your own location photos as backgrounds
- Visuals in your brand colours
Vertical videos of 12, 15 or 20 seconds with captions and music.
- Animated graphics: restrained text over brand photos, on every plan
- Product in action: brings your product photos to life, from Growth
- Realistic story: custom AI footage without stock video, from Growth
A separate caption for Instagram, Facebook and LinkedIn, in your brand’s tone.
- Instagram, Facebook, LinkedIn
- Hook, body, call to action and hashtags
- Edit copy and visuals with the AI editor
Drafts wait until you review them. Edit them yourself or through the AI editor.
- Approval queue
- AI editor for changes
- Post calendar
From the Growth plan, approved posts go out at the scheduled time.
- Instagram, Facebook, LinkedIn
- Publishing at the scheduled time
- Downloads of finished posts on every plan
Reach, follower growth and best times, used when preparing the next content.
- Reach and follower growth
- Best times to publish
- Top posts and a downloadable report
Plans
| Plan | Price | What is included |
|---|---|---|
| Free | CZK 0 | 60 credits once to try, watermarked output, graphic reels. |
| Solo | CZK 399/mo | 150 credits per month, no watermark, downloads, graphic reels. |
| Growth | CZK 990/mo | 400 credits per month, publishing to networks, all reel types, plan as PDF. |
| Pro | CZK 2,990/mo | 1,500 credits per month, same features as Growth. |
Paying yearly gets you 12 months for the price of 10. A regular post and a graphic reel cost 10 credits, a carousel 15. Current prices are on the home page.
Who Virlya is for
Instagram and Facebook for a roastery or an online coffee and tea shop: 12 post ideas, formats, what to watch out for and how to save time.
Instagram and Facebook for an online cosmetics shop: post ideas, routines, reviews, formats and the EU rules for cosmetics claims.
Instagram and Facebook for an online clothing and accessories shop: outfits, sizing, collections and seasons. Content ideas, formats and how to save work.
Instagram and Facebook for an online food, farm produce or delicatessen shop: content ideas, recipes and the rules for nutrition and health claims.
Instagram and Facebook for handmade makers and small producers: how to show your work, story and the price of handmade. Content ideas and how to save time.
Another industry?Virlya learns what you do from your websiteEnter your website and see the first post drafts today. Trying it is free.
Frequently asked questions
- Do I need a designer or a marketer?
- No. Virlya is made for businesses that have nobody for content. You need a website, a description of what you want to promote, and time to review the drafts.
- How many posts do the credits give me?
- A regular post and a graphic reel cost 10 credits, a carousel 15. On Solo that is roughly 15 posts or graphic reels a month.
- Is AI-generated content fine to publish?
- Yes, but check it. AI can be confidently wrong about numbers and details. What that means and how to label content is on the AI transparency page.
What do you need people to hear about?
Say it in one sentence. Virlya prepares the copy, visuals and plan, and you just review the result.
Start without a brief